Bijenkorf, the luxurious department store in Amsterdam, and Rijksmuseum, the largest museum of the Netherlands, created Room on the Roof. This project involves the tower of the Bijenkorf that was never used since its construction 100 years ago. The room now looks fresh and will host international artists, every time for three weeks in a row. The artist-in-residency may use the space for unleashing her of his creativity. There’s a bed, a special menu, and binoculars to draw inspiration from the city outside.
And the results? Those will be noticeable, hearable, and see-able in and around Bijenkorf Amsterdam. Art in between the clothing racks: LIKE!